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Alan Jones and 2GB continue to lead Sydney market despite sock comments against Jacinda Ardern

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Alan Jones’ breakfast show is STILL number one despite controversy over Jacinda Ardern sock comments which cost station $1million after advertising boycott

  • Radio presenter Alan Jones continued to draw in leading ratings in Sydney
  • He maintained the market leading share of 16.8 per cent but had 0.3 per cent dip
  • Result came despite his sock comment against New Zealand’s Jacinda Ardern
  • 2GB radio station maintained the lead and drew in 13.4 per cent market share 

Alan Jones continues to draw in the largest ratings despite his controversial sock comment against New Zealand prime minister Jacinda Ardern.

His breakfast show on 2GB managed to maintain the market leading share in Sydney with 16.8 per cent, despite a modest dip of 0.3 of a percentage point.

The closest a rival radio presenter got to the embattled broadcaster was KIIS FM duo Kyle and Jackie O who drew in an 11.6 per cent share of the market, Mumbrella reported. 

Alan Jones continues to draw in the largest ratings despite his controversial sock comments against New Zealand prime minister Jacinda Ardern

Alan Jones continues to draw in the largest ratings despite his controversial sock comments against New Zealand prime minister Jacinda Ardern

Jones came under heavy fire after suggesting prime minister Scott Morrison should 'shove a sock down' Ms Ardern's throat in August

Jones came under heavy fire after suggesting prime minister Scott Morrison should ‘shove a sock down’ Ms Ardern’s throat in August

The surprising result comes despite Jones facing months of backlash over his comments against Ms Ardern.

He came under heavy fire after suggesting prime minister Scott Morrison should ‘shove a sock down’ Ms Ardern’s throat in August.

The embattled radio presenter was moved to publicly apologise for the comments while a raft of businesses pulled advertising from his show.

Koala Mattress, Bing Lee, Anytime Fitness and Volkswagon were just a few of the brands to join the boycott thought to cost 2GB up to $1million. 

Following the extensive snub, 2GB was moved to extend its ad breaks to make up for the loss in revenue.

Though despite the change, the radio station has managed to push through the ranks and remain on the number one radio station slot across the AM and FM dials in Sydney.

The Macquarie Media owned radio station drew in 13.4 per cent of the market.

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Jones told Confidential he always had faith in the loyalty of that station’s listeners.

‘The listening public have shown you have to get up early to bury me. 

‘I have always said if you do the homework you will pass the exam. We keep doing the homework,’ he said. 

To add to the good news, John Stanley and his evening show on the station rose 1.1 per cent setting its leading share at 14.5 per cent. 

Despite the overall promising result, the station did suffer one setback.

Steve Price and his afternoon show fell 1.1 per cent and now has an equal lead share with WSFM’s Steve Fitton and his lunchtime music show. 

The closest a rival radio presenter got to the embattled broadcaster was KIIS FM duo Kyle and Jackie O who drew in an 11.6 per cent share of the market, Mumbrella reported

The closest a rival radio presenter got to the embattled broadcaster was KIIS FM duo Kyle and Jackie O who drew in an 11.6 per cent share of the market, Mumbrella reported

 

 

 

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