Binge-drinking Britons are being forced out of favourite Spanish holiday destinations as authorities ban pub crawls, happy hours, and impose £50,000 fines for tourists jumping from balconies.
The crackdown will also end the sale of alcohol between 9.30pm and 8am, adverts promoting drinking and 2×1 drink offers in affected areas.
Spanish authorities have imposed the ban in Magaluf, on Majorca, the West End area of Ibiza, and in a long stretch of the regional capital Palma after becoming fed up with tourists behaviour.
Crackdown will affect Magaluf, Majorca, the West End area of Ibiza and a long stretch of the regional capital Palma. (Stock image)
Special measure will also ban the sale of alcohol between 9.30pm and 8am, adverts promoting drinking and 2×1 drink offers in affected areas. (Magaluf strip in 2018)
Regional government spokesman said the rule was brought in to tackle a ‘specific problem in a specific area’. (Magaluf revellers in 2018)
Regional government tourism chief Iago Negueruela said the decree, implemented last night and set to last five years, will tackle ‘a specific problem in a specific area’.
The claimed first law in Europe to restrict the promotion and sale of alcohol in tourist areas also aims to halt the ‘cheapening’ of the Balearic islands and attract investment that was previously dissuaded due to ‘uncivic behaviour’.
The law will also see the withdrawal of ‘party boat’ licences, with boats already using them banned from embarking or disembarking tourists in the three affected areas.
Hotels will also be forced to expel holidaymakers that leap from balconies, either onto other balconies or into the pool.
Businesses that do not comply with the strict regulations could face a £510,000 fine and forced three-year closure.
The regional government brought in the measure to halt the ‘cheapening’ of the Balearic islands and attract investment previously dissuaded by ‘uncivic behaviour’. (British police with the Spanish civil guard in Magaluf, in 2015)
Hotels will be forced to expel holidaymakers that leap from balconies under the measures, and could face £510,000 fines and three-year closures if they do not comply. (Magaluf in 2015)
Local papers first highlighted the regional government’s plans to tackle drunken tourism with the new decree late last year.
Respected Spanish daily El Pais, reporting on the pioneering measures yesterday, said: ‘The Balearic Islands bans free bars, ‘happy hours’ and 2×1 to put a brake on the excesses of drunken tourism.’
A regional government spokesman said yesterday: ‘Efforts to promote the destination, to provide it with better quality through both public and private sector investments, and position it in an increasingly competitive and global market, have been affected recently by certain uncivic behaviour.
‘Most of this type of behaviour is directly related to alcohol abuse in certain tourist areas of Majorca and Ibiza.’
Council leaders have been mounting a fightback to try to clean up the image of resorts like Magaluf since it was rocked by scandal in 2014 when a British holidaymaker was filmed performing sex acts on 24 men.
The regional governments move is attempting to put the brake on the ‘excesses of drunken tourism’. (Revellers in Magaluf in 2015)
In one incident on the strip a British holidaymaker was filmed performing sex acts on 24 men. (A Spanish policeman on the Magaluf strip in 2018)
The incident led Majorca’s top politician at the time – Jose Ramon Bauza – to dub Magaluf’s notorious party strip Punta Ballena as ‘500 metres of shame’. In 2018 council chiefs upped the ante against badly-behaving tourists in Magaluf by putting up street signs warning them of heavy fines for street drinking, nakedness and fighting.
The brightly-coloured signs, which carried the banner line ‘Have fun with respect’ were mounted on lamp-posts and other visible spots in the party resort.
One said: ‘Drink on the street. Penalty 500 euros.’ Another said: ‘Wear no clothes on the street. Penalty 400 euros.’ and a third ‘Shout, fight, or bother people. Penalty 400 euros.’