A cup of ho ho ho! Starbucks unveils FOUR holiday cup designs seven weeks before Christmas – and puts an eco-friendly spin on the festive tradition with a red reusable option
- Starbucks has revealed this year’s festive cup designs for the US and Canada
- The coffee chain is set to bring back its popular holiday cups on November 7
- As well as the cups, its festive beverages will return to stores
- Peppermint Mocha, Toasted White Chocolate, Caramel Brulee Latte, Chestnut Praline Latte and Eggnog Latte are all being brought back for 2019
- Starbucks is offering a free festive reusable cup to anyone who purchases a holiday beverage on November 7
Christmas is still seven weeks away, but Starbucks is getting into the holiday spirit well in advance by unveiling its holiday cup designs for 2019.
This year will see the coffee chain offering up four different festive cup options, as well as a reusable design for those eager to be more eco-conscious about their beverage purchases.
The arrival of the cups – which will appear in stores from November 7 – also heralds the return of Starbucks’ holiday drinks menu, which contains the same festive beverages as last year: Peppermint Mocha, Toasted White Chocolate, Caramel Brulee Latte, Chestnut Praline Latte and Eggnog Latte.
Ho ho holiday time! Starbucks has unveiled four festive cup designs for 2019
Funky: The new designs feature a more modern and graphic take on the traditional Christmas colors, and a few include funky 3-D style wording on them
This year’s four holiday cup designs – Polka Dots, Merry Dance, Merry Stripes, and Candy Cane Stripe – offer a modern, graphic take on traditional Christmas themes, sticking to a classic color palette of red, white, and green.
‘This year there are four new cup designs that evoke mini moments of joy for our customers and partners – it’s fun, festive and uniquely Starbucks,’ the brand said in a statement.
‘Polka Dots [is] the traditional Starbucks red cup dotted with green, with the Siren logo playfully popping in here and there. Merry Dance [is] a lively pairing of red and green letters jazzing up a snowy white cup with a joyful expression.
‘From a distance, the Merry Stripes cup looks like it’s wrapped in green vintage wrapping paper. But up close, its tiny type offers a happy sentiment.
‘The colors of the holiday all come together with the Candy Cane Stripes design as the Starbucks wordmark falls like snow against stripes of candy cane red and white.’
There is also a reusable option – a red cup that features the words ‘Merry Coffee’ written in green and white around the center. This cup will be given out free to any customers who purchase a holiday beverage on November 7, and after that, can be used to get 50 cents off any grande holiday beverage after 2pm until January 7.
Eco-conscious: Starbucks is also bringing back its reusable offering this year, which customers can snag for free with the purchase of any holiday beverage on November 7
Cheers! The arrival of the cups also heralds the return of holiday beverages – Toasted White Chocolate, Caramel Brulee Latte, Peppermint Mocha, Chestnut Praline Latte and Eggnog Latte
Festive: Last year’s cup designs were slightly more traditional
Unlike last year’s cup designs, which were incredibly traditional, and featured popular Christmas imagery like holly berries and stars, this year’s offerings see Starbucks’ branding serving as the focus of the cups.
The coffee chain’s Christmas cups have been the focus of serious scrutiny – and in some cases heavy criticism – over the last five years, with Donald Trump even proposing a Starbucks boycott in 2015 after it debuted a minimalist red design that many slammed for its lack of festive touches.
In 2016, the chain fought to claim back its crown as the festive coffee king, and went big on its holiday offerings, releasing thirteen bright red cup designs that all featured fun Christmassy designs created by crafty customers.
The release of the holiday cups was once again tainted by controversy in 2017, which saw Starbucks giving customers the chance to color in their own cups – a concept that was met with outrage from some Grinches.
Others took issue with the fact that the two holding hands on the front of the cup appeared to belong to two women.