Wetherspoons is among one of several pubs that will be hiking the price of booze as it opens doors today for the first time in three months.
The chain, which is reopening the majority of its 900 premises from this morning, has admitted price increases will apply to beer, spirits and wine, as well as the food on offer.
Drinks will go up 10p, while food will increase by 20p, although prices will vary across the UK depending on location.
But it’s not the only chain of boozers to ramp up the cost of a pint.
The cost of lager and bitter in Samuel Smith pubs will be hiked by as much as £1 from today.
Favourites like Taddy Lager will also rise from £2.30 to £3.40 and a pint of Sovereign Bitter will go up in price from £2.04 to £3.04.
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Wetherspoon spokesman Eddie Gershon told The Sun: “Prices will go up on beer, spirits and wine, by approximately 10p a serving and by approximately 20p on a meal.
“All we can say in this area is that we try to keep prices as competitive as possible. From time to time there will be price rises but we always try and minimise them.
“Even with price rises, the entire pub industry, including Wetherspoon, will be less profitable than before pubs closed, because costs will be so much higher.”
From today, customers can expect a different drinking experience in Wetherspoons.
Queuing outside, depending on numbers inside the pub, and using hand sanitiser on entry will become the norm.
Disposable ‘one-use’ menus with the new list of prices will be recycled after being given to a customer.
Punters will be asked to order food and drink on the Wetherspoons app and they will not be allowed to move tables around, which have been set out by staff to observe social distancing rules.
As well as these changes being made to ensure the pubs are COVID-secure, Wetherspoons has also said that it will be asking customers to provide contact details and information before they are served.
Wetherspoons punters will be asked to hand over their contact details every time they visit a pub when they reopen from Saturday.
While it’s not a legal requirement to provide this information, it’s part of the NHS’ Test and Trace initiative which means you will be contacted if someone during your visit has been diagnosed with COVID-19.
You will only be allowed to visit with one other household, and Spoons says it will be enforcing it from Saturday, alongside encouraging small groups only.
Children will still be allowed to visit family friendly pubs in the daytime, but parents must make sure that that are seated at all times.
If you turn up in a large group, or you start to gather once inside the pub, staff will ask you split up.
And If the pub begins to become overcrowded, you may be asked to leave.
Also, under new guidelines, staff will have to take part in temperature checks on arrival and hundreds more workers will be hired to help keep branches sanitised.
A total of £11million will be invested to introduce safety screens at counters – while two new full time workers will be hired per branch.
JD Wetherspoon chairman, Tim Martin, said: “We are extremely pleased that pubs are reopening on 4 July after a long hiatus.”